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Smart Cities and Out of Home
James Byrne, Marketing Manager at PML It’s been called the urban century. In 1900 one in ten of us lived in cities. By 2015 that had risen to half the world’s population and it’s predicted to reach 75%...
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Connecting with Irish Commuters
It is 30 years since Dublin Bus and Bus Éireann were established. In that time nearly all major brands have appeared on buses taking advantage of the significant audiences delivered on a national, main...
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Digital Out of Home – A Communications Channel, Not an Advertising Medium
MyTaxi Social D Every advertiser’s aim is to reach the Right People in the Right Place at the Right Time efficiently and cost effectively. Digital Out of Home allows you to do just that, but more...
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